Practices & Specialities
Healthcare
Burson-Marsteller provides full service public relations and medical education capabilities, at all stages of the product lifestyle. This powerful combination means our clients get the best resources in the business including:
- A truly integrated team, built around the client’s needs
- An understanding of the big picture, as well as specific areas of expertise
- An ability to recommend what is best for clients, not simply what the agency can do
- Programmes with built-in synergies across the marketing mix
- A proven record of success for clients, whether they seek the full range of support or more specific resources
Our team is passionate about delivering tangible results for both international and UK clients by offering:
- Media relations
- Professional and patient advocacy relations
- Medical education
- Strategic planning and message development
- Direct to consumer campaigns
- Digital strategies
- Public affairs
- Publications planning and development
- Brand development and strategy
- Design and advertising
- Issues and crisis management and counsel
- Product profiling
- Corporate reputation
- Corporate social responsibility
Our London based healthcare team, was established more than 25 years ago and consists of a whole mix of people from different backgrounds, from media experts to science PhDs. We are well connected with a range of essential and influential third parties, which we bring together with market insights and therapeutic area knowledge to create award-winning programmes.


